From my experience in working with variety of people , It is amazing to find out that almost everyone of them have what it takes to become outstanding entrepreneurs. However, you may ask yourself the question that I always ask myself “why most people do not maximize their entrepreneurial potentials to contribute and add value to the marketplace?” It is true that there are a lot of materials on personal development, motivation etc and also science have proved to us that humans only make use of minute portion of exact capacity of their brains.
“why most people do not maximize their entrepreneurial potentials to contribute and add value to the marketplace?”
This makes me to start thinking and I was able to discover three things that are crucial to any man’s path to entrepreneurial success or failure. The lack of any of these three factors also contributes to why majority of the human population finds it difficult to either go into business or succeed doing it. I am sure most of us have read great books such as ‘think and grow rich ‘ by napoleons hill. If you haven’t, I encourage you to grab a copy and read it. I am sure you will be blessed. Majority of us have read about several factors that makes us not to take the leap of faith into entrepreneurship or succeed in it. Some say it is about the fight between fear or faith, lack of resources or abundance of it, etc. whatever you think, I believe you are almost right!
I am privileged to work with some outstanding entrepreneur as well as studied some great entrepreneurs such as Richard Branson, Donald trump, Steve Jobs, Bill Gate, Warren Buffet etc by reading their autobiographies. Thus made me to conclude my mind of these common factors or attributes that you can find in all these entrepreneurs. What differentiates them is the scale at which they all implements these secrets, those who implement more get more and bigger results. I am going to share these secrets and then you can determine if you want implement them to suit your entrepreneurial pursuit or journey.
Also , you must bear it in mind that for you to be successful as an entrepreneur , you must possess these three secret attribute to become an outstanding entrepreneur with outstanding result. They are ;-
(1) KNOWLEDGE:- it is important that you have relevant knowledge that you can share with your audience. This will position you as an expert in that niche or field. Here I am not talking about a general knowledge but an INDEPTH knowledge on a topic which is not available to everyone. Please note that you don’t have to be a professor but there is a need for you to acquire relevant knowledge that will position you as an expert in the marketplace. So therefore go get knowledge in order to be seen as an outstanding expert in front of your clients or customers. It could be a know-how knowledge, knowledge gathered from experience or knowledge gathered from a training , books etc. It doesn’t matter as long as you are able to add relevant value to your marketplace.
(2) SKILLS:- after acquiring knowledge, you must acquire relevant skills to solve solutions. However you don’t have to be the most skillful in your field as you can always hire people who are more skilful in your team, same as knowledge but I can not overemphasize the importance of having a relevant knowledge and skills. Also it is important you understand the difference between knowledge and skills. Knowledge is information acquired through experience and education while skill is the ability to do a job or task expertly or very well. So as entrepreneur, you must master certain relevant skills that will make your work outstanding.
(3) ATTITUDE:- one of the biggest mistakes that I have seen most wannabe entrepreneur do is that they always think that attitude is all that it takes to succeed in business.
However, attitude is one of the crucial component of building a successful business. Attitude is simply a settled way of thinking which means your way of thinking is crucial to your success. For instance, if you have positive attitudes such as huge self confidence, hard-work, etc but no knowledge or relevant skills. It is a matter of time before you start getting frustrated and you make end up damaging your huge self confidence or attitude. Likewise, if you have relevant knowledge and outstanding skills but your attitude sucks,you can never get anywhere near success. I agree with motivation speakers who claim attitude is huge to being successful but it must be mixed with relevant knowledge and skills.
Therefore, I challenge you to brainstorm and think of the relevant skills and knowledge you need to become an outstanding entrepreneur. Then, begin to review your attitude to see how you can improve your ways of thinking. Go grab the training materials that will propel you to where you want to be, You must go an get a coach or mentor that will help you along the way to outstanding entrepreneurship.
See you at the top!
Business & Marketing Coach
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